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Featured Post

Why Businesses Only Have Price to Compete On

Many businesses feel as though the only way to obtain a competitive edge over their competition is through price. This conclusion, while seemingly obvious, in actuality couldn’t be further from the truth…..

9 minute read
9 min read
Many businesses feel as though the only way to obtain a competitive edge over their competition is through price. This conclusion, while seemingly obvious, in actuality couldn’t be further from the truth.....
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14 min read
Storytelling is a game-changing strategy in both B2C and B2B sales, scientifically proven to turn passive listeners into engaged prospects eager to hear what comes next. As Gartner points out, “Every good sales presentation is built on top of a good story.” But why exactly do stories work so well?...
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14 min read
Remember when, despite its inherent challenges, sales was mostly a numbers game, a straightforward pitch, a handshake deal? That world has faded. Today, we’re navigating a sales landscape that is radically different, reshaped by seismic buyer behavior shifts post-COVID. As you’ve no doubt discovered the hard way, sales teams face...
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13 min read
In our drastically altered, post-Covid business landscape, the role of a truly effective sales speaker has moved way beyond routine presentations on old-school sales tactics. Today’s leading sales speakers are catalysts for change, equipped to inspire teams, introduce fresh perspectives, and guide strategies that align with the shifting needs and...
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61 min Watch
In today's episode of The Introvert's Edge podcast, Matthew talks with Don Williams, an INTJ entrepreneur who has truly maximized his many introverted strengths across a diverse range of business endeavors. Emphasizing the strengths of the INTJ personality type in entrepreneurship, this episode details how introverts can absolutely excel in...
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17 min read
Imagine this: You’re at a company event, the lights dim, and the much-anticipated keynote speaker takes the stage. Within minutes, though, it’s clear something’s amiss. The speaker just isn’t resonating with your audience. They fumble through slides, their jokes fall flat, and the powerful message you hoped for is lost...
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33 min Watch
In today's powerful episode, Matthew welcomes Toiya Honore, who has played a critical role in creating an introvert-friendly workplace at the American Heart Association. Together, they explore the benefits of embracing introversion and the creation of employee resource groups for introverts at work. Toiya shares her personal experiences as an...
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Build Your Story Playbook

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Rapid Growth in the Face of Uncertainty and Death of the Elevator Pitch

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