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Leverage the Science of Storytelling to Close More Deals, Faster

Storytelling is a game-changing strategy in both B2C and B2B sales, scientifically proven to turn passive listeners into engaged prospects eager to hear what comes next. As Gartner points out, “Every good sales presentation is built on top of a good story.” But why exactly do stories work so well? Imagine this: It’s a busy…

16 minute read
14 min read
While objections in sales can feel confronting and deflating, they’re a natural part of the sales process, and you can actually use them in your favor. Don’t think of them as rejections or lack of interest. Instead, consider objections as opportunities for deeper engagement and understanding. Objections simply highlight the...
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14 min read
Storytelling is a game-changing strategy in both B2C and B2B sales, scientifically proven to turn passive listeners into engaged prospects eager to hear what comes next. As Gartner points out, “Every good sales presentation is built on top of a good story.” But why exactly do stories work so well?...
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14 min read
Remember when, despite its inherent challenges, sales was mostly a numbers game, a straightforward pitch, a handshake deal? That world has faded. Today, we’re navigating a sales landscape that is radically different, reshaped by seismic buyer behavior shifts post-COVID. As you’ve no doubt discovered the hard way, sales teams face...
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13 min read
In our drastically altered, post-Covid business landscape, the role of a truly effective sales speaker has moved way beyond routine presentations on old-school sales tactics. Today’s leading sales speakers are catalysts for change, equipped to inspire teams, introduce fresh perspectives, and guide strategies that align with the shifting needs and...
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17 min read
Imagine this: You’re at a company event, the lights dim, and the much-anticipated keynote speaker takes the stage. Within minutes, though, it’s clear something’s amiss. The speaker just isn’t resonating with your audience. They fumble through slides, their jokes fall flat, and the powerful message you hoped for is lost...
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13 min read
You already know that an impactful sales kickoff event is critical for driving success. But what you may not know is: What transforms an ordinary meeting into an inspirational experience that energizes your team? An exceptional keynote speaker makes all the difference. They provide fresh ideas, develop the audience’s skills,...
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UPCOMING EVENTS

Build Your Story Playbook

NAFIC
Daytona Beach, FL

Rapid Growth in the Face of Uncertainty

YPO
Ottawa, Ontario

Rapid Growth, The Lazy Way and Build Your Story Playbook

EO Toronto
Toronto, Ontario

Rapid Growth, the Lazy Way and Build Your Story Playbook

EO Columbus
Columbus, OH

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