The ability to sell and self-promote is, undoubtedly, the most important skillset a person can have and the most valuable activity anyone can perform. Yet, more often than not, sales and self-promotion is also the most often overlooked.

In this interview, with ePodcast Network, I discuss with Eric Dye why so many businesses struggle to get more customers, what they can do today to start fixing this, and how to overcome the fear of doing what they know they must do.