Rapid Growth Category

#elevator-pitch

An Elevator Pitch Can Bring You Tremendous Growth

28 min Listen

Crafting the perfect elevator pitch is one of the most vital, yet often neglected, steps on the journey to obtaining business growth. We have all been asked, "What is it you do?" during a networking function and have seen our answer result in a less than ideal response.

#niche-marketing

Niche Marketing and Sales Systematisation

42 min Listen

In this interview with Tropical Entrepreneur, I discuss with Josh Denning the importance of sales systematisation and niche marketing, as well as give away some great strategies you could implement into your business or career right away.

#business-growth

Why 4 Out of 5 Businesses Fail

by Matthew Pollard

1 min read

In this article, published in Business2Community, I discuss why knowing the difference between sales and marketing can go a long way to ensuring your business' long-term survival.

#price

Dedicate 20 Percent of Your Time to Less Stress and Higher Prices

by Matthew Pollard

1 min read

In this article, published in CEO Magazine, I discuss why allocating time, even in your busy periods, for sales and marketing makes such a huge difference to your business' success and bottom line. Put simply, if you sell and market when you don't need the work, you are not desperate for...

#mindset

From Difficult Challenges to Multiple Successes

by Matthew Pollard

124 min Read

In this interview with K Wave 6 Radio, I discuss my story with Kirk Spencer: The obstacles I faced on the road to success and how I overcame them to get where I am today. These are some of my most personal stories. I hope the secrets I found along...

#sales

Making Your Peace With Sales

42 min Listen

In this interview with Act Local Marketing for Small Business, I discuss with Kalynn Amadio the importance of sales for any business. It may be something you want to avoid, but if you don't make sales, your business has already failed.

#sales-process

Sales Questions: How to Build Powerful Ammunition

21 min Listen

The novice salesperson tries to sell their products and services by explaining all the features to their prospect. They tend to do this by reading the brochure and then asking in an untactful manner something like, “Do you think that would work for you?” and then hoping for the best....