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28 min Listen
Crafting the perfect elevator pitch is one of the most vital, yet often neglected, steps on the journey to obtaining business growth. We have all been asked, "What is it you do?" during a networking function and have seen our answer result in a less than ideal response.
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42 min Listen
In this interview with Tropical Entrepreneur, I discuss with Josh Denning the importance of sales systematisation and niche marketing, as well as give away some great strategies you could implement into your business or career right away.
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1 min read
In this article, published in Business2Community, I discuss why knowing the difference between sales and marketing can go a long way to ensuring your business' long-term survival.
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1 min read
In this article, published in CEO Magazine, I discuss why allocating time, even in your busy periods, for sales and marketing makes such a huge difference to your business' success and bottom line. Put simply, if you sell and market when you don't need the work, you are not desperate for...
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124 min Read
In this interview with K Wave 6 Radio, I discuss my story with Kirk Spencer: The obstacles I faced on the road to success and how I overcame them to get where I am today. These are some of my most personal stories. I hope the secrets I found along...
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42 min Listen
In this interview with Act Local Marketing for Small Business, I discuss with Kalynn Amadio the importance of sales for any business. It may be something you want to avoid, but if you don't make sales, your business has already failed.
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21 min Listen
The novice salesperson tries to sell their products and services by explaining all the features to their prospect. They tend to do this by reading the brochure and then asking in an untactful manner something like, “Do you think that would work for you?” and then hoping for the best....
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1 min read
In this article, published in Lioness Magazine, I discuss ten simple tips that women can use to drastically improve their ability to negotiate. Don't feel disadvantaged, be empowered and control your own destiny.
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34 min Listen
In this interview, with Entrepreneur Next Door, I discuss with John and Jan Olson the topic of niche marketing, or in other words, what everybody else is doing to get customers, and the importance of doing something completely different.
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1 min read
In this article, published and making top story in Entrepreneur, I discuss the seven steps in the sales scripting process. We start by looking at sales scripting and helping you overcome your inner barrier, "My business is different."
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