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Forget About Goals – Why is the Key to Success

22 min Listen
How can you truly help anyone if you don’t know where they want to go and why? This task will ensure that you are crystal clear about where the client wants to go and that each one of your sessions has a laser focus in getting them there.
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Pricing and Packaging – What You Need to Know

22 min Listen
Ever experienced your clients looking at you like you have a dollar sign on your forehead? We have all been there.....
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Differentiation – It’s Bad Business to Be Different “Just Like Everyone Else”

18 min Listen
Don’t become an expert "just like everyone else." In this session we explore the topics of personal branding and differentiation, and how so many get it wrong.
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Price Comes Last! How to Let the Client Decide Pricing

19 min Listen
In this episode of Better Business Coach Podcast, I talk about the uncomfortable subject of price and why you must never mention it until the customer completely understands what you provide as well as the true value they will obtain from working with you....
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How to Easily Identify a Client’s Business Challenges

20 min Watch
Your next free worksheet – This worksheet forms the first part of your first paid client session and is used to re-unfreeze the client to the fact that they must embrace change to fix their current business challenges....
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Effective Change Management in 3 Easy Steps

23 min Listen
Have you ever witnessed change in an organization or a business that didn’t work? Perhaps when it was introduced people got angry, stated how ridiculous it was and even claimed it would never work? Conversely, have you witnessed change done really well?  Where people embraced change and were able to agree...
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Building Your Business on a Solid Foundation

8 min read
It may surprise you to know that many businesses are not in a position to undergo rapid growth. In fact, in many cases, rapid growth could be the worst thing for it. This may come as a surprise to you, as common sense suggests that growth is a good thing....
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How to Sell Through Stories – Take Your Selling to the Next Level

21 min Listen
Do you know how to tell stories? Did you know that story telling is dramatically important in the sales process and when coaching clients?
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How to Sell Business Coaching in 5 Simple Steps – No Hard Sell

18 min Listen
The Business Needs Analysis, or what I’m sure you now see as the document that unfreezes your prospects to the fact they MUST address their problems NOW! So what do you do next? Do you just say, "Okay, pull out your check book?"
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Why Active Listening is the Key to Business Coaching Success

23 min Listen
“With Facebook and Twitter the number of people that we can listen to is increasing, while the number of people that we actually listen to is becoming smaller.” - Dale Carnegie - "How to Win Friends and Influence People in the Digital Age" Do you know how to truly listen?...
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Everything you need to coach clients through their first five sessions and lock them in long-term.

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About Matthew Pollard

ABOUT MATTHEW POLLARD

Called the real deal by Forbes, Matthew is a small business advocate, Rapid Growth® Coach, and keynote speaker. Responsible for five multimillion dollar success stories before the age of 30, today Matthew is an internationally award-winning blogger, author of The Introvert’s Edge, and founder of Small Business Festival, an INC Top-5 national conference. His work has transformed over 3500 struggling businesses to date.

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